”Don’t worry about succeeding, worry about starting”
SMART goals are specific, measurable, achievable, relevant, and time-bound objectives that provide a framework for business planning and performance management. This approach encourages thoughtful planning and measurement, as you work toward improving various aspects of your business.
- Specific (S): What do you want to achieve? Specify who is involved, what needs to be accomplished, where it will happen, and why it is important.
- Measurable (M): Use quantifiable metrics or key performance indicators (KPIs) to track success.
- Achievable (A): Set challenging goals, but also ones that you can celebrate with reasonable effort and commitment.
- Relevant (R): Does this goal align with the broader business objectives? Does it contribute to our company’s mission and vision? Consider the relevance of the goal to current market conditions and industry trends.
- Time-Sensitive (T): Set a deadline for achieving this goal. Break down larger goals into smaller, manageable milestones with associated timelines.
The SMART criteria creates a framework for your team to work from and ultimately increases likelihood that you will achieve your objectives.
Here’s another way to look at setting goals!
People stop before they start… Remember to strive for progress not perfection.
- 10% chance of getting it done if you write it down and..
- 20% chance… if you focus on it and…
- 40% chance if you set a goal date and…
- 50% chance if you have a plan and…
- 60% chance if you tell someone else and…
- 95% chance if you set accountability appointments